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Dawning Truth – Sales Training that Works

High Performance Sales

for IT and Technology Professionals

Discover the secrets sales superstars use to close deals
and consistently produce top results.

Dynamic 1-Day Seminar

Click here to book now

This world-class sales training course will help you master the following skills:

  • Power prospecting for finding new business
  • Qualify opportunities in 2 minutes – so you know if you are wasting your time
  • Leverage your technical team’s professional expertise to generate new business
  • Become a trusted consultant from whom customers will buy again and again
  • Discover the secret to handling objections and reducing resistance
  • Use expert Account Management strategies to create repeat business
  • Develop high performance Sales Formulas to enhance your close rates
  • Enhance your Forecasting Accuracy and Pipeline Management skills
  • Discover the sales technique 88% of sales executives say will improve sales performance – and why this technique isn’t working for you
  • Grow into a Sales Master by developing the 7 Habits of Sales Champions

Testimonials from past sales training participants:

Great way to learn and sharpen your skills at selling greatness.

Dantin Swanepoel. (Overall rating: 10/10)

I lear
nt a lot and also refreshed my selling skills. Feeling inspired and ready to go sell!

Natalie Cumberlege. (Overall rating: 8/10)

Invest in your sales career. Book your seat now.

Sales Training Name: High Performance Sales

Date: Friday 4 February 2011

Presented By: Dawning Truth and Interactive Direct

Venue: AstroTech Conference Centre, Jhb


Registration: 8 am

Start: 8:30 am

Conclude: 4 pm

Price: Only R1995-00 per delegate (excluding VAT)

Discounts for Multiple Bookings:

10%: Two people from the same organisation

20%: Five people from the same organisation

Sales Training Course | Dawning Truth - Sales Training that Works

Book your seat on this Sales Training now
Space is Limited

Sales Training Course Details


Sales Training Brochure.

Who Should Attend?

  • IT and Technology Sales People who want to master the principles of solid sales performance
  • Pre-sales Technical Specialists and Solution Specialists who want to master the fundamentals of sales effectiveness
  • Sales Leaders and Senior Executives who want to improve team consistency and closing ability
  • Anyone else who can benefit from expert sales skills

Sales Training Benefits

This Sales Course will help you to:

  • Improve the effectiveness and predictability of your sales engagements
  • Reduce time wasted on deals that won’t close
  • Increase your effectiveness by focusing efforts where the revenue is
  • Increase your close rates and opportunity velocity
  • Improve your competitive performance
  • Apply all of the above in the IT and Technology industries


Focus is on skills transfer and practical sales techniques you can apply to your business environment.

  • Communicate core concepts using an interactive style
  • Try-out practical hands-on exercises for skills transfer – not just theory


One day. 8:30 am to 16:00 pm.

Future Sales Training Courses

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If you have a question?

Use our web form to contact us.

About Us

Dawning Truth is a South African leader in peak performance research. We specialise in helping you institutionalise best practices in your business.

The trainer, Dave Lucas (also known as Destin) has been trained in IBM’s Global Sales School, IBM’s Top Sales Talent, and Microsoft’s MSSP Sales Process. He is an NLP Master Practitioner and is the author of the book The Inner Secrets of Greatness.

Praise from a former sales training seminar participant:

Highly motivating as well as practical ideas. Belinda Baker.
(Overall rating: 9/10 )

Booking only takes 2 minutes
click here to book your seat on this
Sales Training Course now.